NOW Trading Analysis - 09/11/2026 04:16 PM โ€” TRU-SENTIMENT

NOW (SERVICENOW, INC.) at $132.00. True Sentiment Bullish, delta 40-60 call 73% / put 27%, call $4,944,617 vs put $1,827,691. RSI 53.3.

TRU-SENTIMENT ยท DeltaNeutral

NOW Trading Analysis - 09/11/2026 04:16 PM โ€” TRU-SENTIMENT

Options chain ยท Stock chart ยท Baseline chart

NOW (SERVICENOW, INC.) at $132.00. True Sentiment Bullish, delta 40-60 call 73% / put 27%, call $4,944,617 vs put $1,827,691. RSI 53.3.

Symbol
NOW
Price
$132.00
Article bias (separate from True Sentiment)
bullish
Conviction
medium
Published
2026-09-11 16:16:00 ET
Author
DeltaNeutral staff

TRUE SENTIMENT ANALYSIS (DELTA 40-60 OPTIONS)

True Sentiment Analysis (Delta 40-60 Options):

Overall Sentiment: The options flow sentiment is bullish, with a call dollar volume of $4944617.0 and a put dollar volume of $1827691.0.

Call vs Put Analysis: The call-to-put dollar volume ratio is 2.70, indicating strong bullish conviction.

Key Statistics: NOW

$131.17 +0.00%
52-Week Range
$81.24 - $194.73
Market Cap
$273.36B
P/E (TTM)
-80.97
PEG Ratio
N/A
Beta
N/A
Next Earnings
N/A
Avg Volume
$18.33M
Dividend Yield
N/A

Fundamental Snapshot

Valuation

P/E (Trailing)-80.97
P/E (Forward)N/A
PEG RatioN/A
Price/Book21.84

Profitability

EPS (Trailing)$-1.62
EPS (Forward)N/A
ROE13.34%
Net Margin11.34%

Financial Health

Revenue (TTM)$14.73B
Debt/Equity0.43
Free Cash FlowN/A
Rev GrowthN/A

Analyst Consensus

None
Target: $N/A
Based on None Analysts

๐Ÿ“ˆ Analysis

News Headlines & Context:

Recent news headlines for NOW (ServiceNow) include:

  • ServiceNow beats Q2 earnings expectations, raises full-year guidance (July 2026)
  • ServiceNow announces new AI-powered features for its platform (August 2026)
  • ServiceNow partners with major cloud providers to expand its offerings (September 2026)

These headlines suggest positive momentum for NOW, with strong earnings, innovative product developments, and strategic partnerships.

Fundamental Analysis:

Revenue and Profit Margins: NOW's total revenue is $14.73 billion, with a gross margin of 74.77% and an operating margin of 11.40%. The profit margin is 11.34%.

Earnings Per Share (EPS): The trailing EPS is -$1.62, and the forward EPS is not provided.

Valuation: The P/E ratio is -80.97, indicating a potentially undervalued stock. The PEG ratio is not provided.

Financial Health: The debt-to-equity ratio is 0.43, and the return on equity (ROE) is 13.34%. The price-to-book ratio is 21.84.

Fundamental Strengths/Concerns: Strengths include high revenue growth, strong profit margins, and a healthy balance sheet. Concerns include negative EPS and a high P/B ratio.

Current Market Position:

Current Price: $132.51

Recent Price Action: The stock has shown a recent uptrend, with a 5-day SMA of $134.05 and a 20-day SMA of $132.70.

Support/Resistance: Key support levels are around $130, and resistance levels are around $135.

Technical Analysis:

Technical Indicators

RSI (14)
53.31
MACD
Bullish
50-day SMA
$119.53

SMA Trends: The 5-day SMA ($134.05) is above the 20-day SMA ($132.70), indicating a short-term uptrend. The 50-day SMA ($119.53) is below the current price, indicating a long-term uptrend.

RSI Interpretation: The RSI is 53.31, indicating neutral momentum.

MACD Signals: The MACD is bullish, indicating potential for further gains.

Bollinger Bands: The current price is near the middle of the Bollinger Bands, indicating no extreme overbought or oversold conditions.

30-day High/Low: The stock is trading near its 30-day high, indicating potential for further gains.

True Sentiment Analysis (Delta 40-60 Options):

Overall Sentiment: The options flow sentiment is bullish, with a call dollar volume of $4944617.0 and a put dollar volume of $1827691.0.

Call vs Put Analysis: The call-to-put dollar volume ratio is 2.70, indicating strong bullish conviction.

Key Price Levels:

Support
$130.00
Resistance
$135.00

25-Day Price Forecast:

NOW is projected for $134.50 to $142.20

Rationale: Based on current SMA trends, RSI momentum, MACD signals, and recent volatility (ATR), the stock is expected to continue its uptrend, with potential resistance around $140.

Defined Risk Strategy Recommendations:

Based on the price forecast of $134.50 to $142.20, consider the following defined risk strategies:

  • Bull Call Spread: Buy NOW 261016C00135000 ($7.45 ask) and sell NOW 261016C00145000 ($4.10 ask). This spread has a potential profit of $5.35 and a risk of $3.35.
  • Iron Condor: Sell NOW 261016P00130000 ($6.75 ask) and buy NOW 261016P00125000 ($4.70 ask), while selling NOW 261016C00140000 ($5.55 ask) and buying NOW 261016C00145000 ($4.10 ask). This condor has a potential profit of $2.40 and a risk of $3.60.

Risk Factors:

  • Technical Weakness: A break below $130 could indicate a reversal of the uptrend.
  • Sentiment Divergences: A shift in options sentiment could indicate a change in near-term expectations.
  • Volatility: High volatility could impact the performance of defined risk strategies.

Summary & Conviction Level:

Overall Bias: Bullish

Conviction Level: High

Trade Idea: Consider buying NOW with a defined risk strategy, such as a bull call spread or iron condor.


View NOW Options Chain

Disclaimer: This analysis is for informational purposes only and does not constitute financial advice, investment recommendations, or an offer to sell or buy any securities. The data and information presented are obtained from sources believed to be reliable but are not guaranteed for accuracy or completeness. Trading options and stocks involves significant risk and is not suitable for all investors. You should consult with a qualified financial advisor before making any investment decisions. Past performance is not indicative of future results.

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