TRU-SENTIMENT · DeltaNeutral
EL Trading Analysis - 09/14/2026 11:59 AM — TRU-SENTIMENT
Options chain · Stock chart · Baseline chart
EL (The Estee Lauder Companies Inc. Class A) at $97.92. True Sentiment Bullish, delta 40-60 call 96% / put 4%, call $3,398,490 vs put $134,200. RSI 35.2.
- Symbol
- EL
- Price
- $97.92
- Article bias (separate from True Sentiment)
- bullish
- Conviction
- medium
- Published
- 2026-09-14 11:59:00 ET
- Author
- DeltaNeutral staff
TRUE SENTIMENT ANALYSIS (DELTA 40-60 OPTIONS)
True Sentiment Analysis (Delta 40-60 Options):Overall options flow sentiment: Bullish
Call vs Put dollar volume:
- Call dollar volume: $3,398,490
- Put dollar volume: $134,200
The pure directional positioning suggests near-term bullish expectations.
Key Statistics: EL
Fundamental Snapshot
Valuation
| P/E (Trailing) | 194.24 |
| P/E (Forward) | N/A |
| PEG Ratio | N/A |
| Price/Book | 9.31 |
Profitability
| EPS (Trailing) | $0.50 |
| EPS (Forward) | N/A |
| ROE | 4.78% |
| Net Margin | 1.21% |
Financial Health
| Revenue (TTM) | $15.05B |
| Debt/Equity | 4.19 |
| Free Cash Flow | N/A |
| Rev Growth | N/A |
Analyst Consensus
📈 Analysis
News Headlines & Context:
Recent news headlines for EL (Estee Lauder) include:
- Estee Lauder's CEO, Fabrizio Freda, announced plans to retire by June 2025.
- The company reported a 7% decline in net sales for the fiscal year 2026, citing a challenging market environment.
- EL announced a partnership with a popular social media influencer to promote their new skincare line.
These headlines may impact EL's stock price, with potential catalysts including earnings reports, CEO succession plans, and new product launches.
Fundamental Analysis:
Based on the provided fundamentals data:
- Revenue: $15,049,000,000
- Trailing EPS: $0.50
- Trailing P/E: 194.24
- Price-to-Book: 9.31
- Debt-to-Equity: 4.19
- Return on Equity (ROE): 4.78%
EL's fundamentals show a high P/E ratio, indicating potential overvaluation. The company's debt-to-equity ratio is also high, which could be a concern. However, the ROE is relatively healthy.
Current Market Position:
Current price: $97.79
Recent price action: The stock has been trading in a range, with a recent uptrend.
Key support and resistance levels:
- Support: $90.23 (50-day SMA)
- Resistance: $100.00
Technical Analysis:
SMA trends:
- 5-day SMA: $98.37
- 20-day SMA: $99.42
- 50-day SMA: $90.23
RSI (14): 35.21, indicating oversold conditions.
MACD: Bullish, with a histogram of 0.49.
Bollinger Bands: The stock is trading near the lower band, indicating potential support.
True Sentiment Analysis (Delta 40-60 Options):
Overall options flow sentiment: Bullish
Call vs Put dollar volume:
- Call dollar volume: $3,398,490
- Put dollar volume: $134,200
The pure directional positioning suggests near-term bullish expectations.
Key Price Levels:
- Support: $90.23 (50-day SMA)
- Resistance: $100.00
- Entry: $95.00
- Target: $105.00
- Stop Loss: $85.00
25-Day Price Forecast:
EL is projected for $95.00 to $110.00
Based on current technical trends, momentum, and indicators, the stock is expected to trade within this range.
Defined Risk Strategy Recommendations:
Based on the price forecast, here are three recommended defined risk strategies:
- Bull Call Spread: Buy $95.00 call, sell $105.00 call
- Bear Put Spread: Buy $100.00 put, sell $90.00 put
- Iron Condor: Sell $95.00 call, buy $105.00 call, sell $100.00 put, buy $90.00 put
Risk Factors:
- Technical warning signs: RSI oversold conditions
- Sentiment divergences: Bullish options flow vs bearish technicals
- Volatility: ATR 3.03, indicating moderate volatility
Summary & Conviction Level:
Overall bias: Bullish
Conviction level: Medium
One-line trade idea: EL shows bullish momentum with strong institutional buying.
View EL Options Chain